Drama Byte officially launched Do Drama, Malaysia’s first vertical short drama app
Do Drama App Launches in Malaysia: Vertical Short-Form Dramas for the Mobile Generation
A new era of digital entertainment has arrived with the official launch of Do Drama, Malaysia’s first mobile application dedicated exclusively to vertical short-form drama series. Developed by Drama Byte Sdn Bhd, the app is set to redefine how Malaysians engage with local storytelling content – anytime, anywhere.
Revolutionising How Malaysians Watch Drama
Unlike traditional long-form TV dramas, Do Drama focuses on short, bite-sized episodes formatted specifically for vertical video viewing. The app features a growing library of Malay and Mandarin short dramas, catering to the country’s rich multicultural audience.
With global trends pointing toward fast, mobile-friendly content consumption, Do Drama is positioning itself as the go-to platform for Malaysian short dramas in a format designed for life on the go.
Built for Busy, Mobile-First Lifestyles
According to Eric Tam, Managing Director of Drama Byte Sdn Bhd, the idea for Do Drama came from observing how daily routines are increasingly packed and fragmented.
“With the launch of Do Drama, we’re not just offering another entertainment app,” said Tam. “We’re introducing a new way for Malaysians to enjoy local drama in a format that fits their lifestyle – short, engaging, and right in their pocket.”
Whether you’re commuting, on a break, or winding down at night, Do Drama offers fast-loading, high-quality storytelling that respects your time.
Features That Elevate Mobile Viewing
Do Drama goes beyond just video playback. It’s packed with features designed to enhance user interaction and enjoyment:
- Multi-language Subtitles – All series come with Malay, English, and Mandarin subtitles – making them accessible to a broader Malaysian audience.
- Reward & Engagement System – Do Drama includes a smart reward system that enhances the viewing experience without disrupting it. Users can earn energy by completing simple in-app tasks or by watching short ads.
- Real-Time Reactions with On-Screen Comments – Do Drama lets users leave live comments while watching, fostering a shared viewing experience similar to community watch parties.
“We want users to feel like they’re part of something bigger,” Tam added. “Watching is only the beginning. What matters is the connection viewers build through every reaction, comment, and shared moment.”
Where Drama Meets Community
In today’s connected world, viewers want more than passive entertainment – they want interaction, emotion, and shared experiences. Do Drama delivers that through features that encourage real-time engagement and authentic connection.
From discovering local creators to reacting alongside fellow fans, the app turns every viewing session into a shared journey. It’s drama you can feel with others, not just watch alone.
A New Era for Malaysian Storytelling
By blending local narratives with modern tech, Do Drama is empowering a new way to experience Malaysian culture. The app is paving the way for local creators, indie studios, and emerging actors to shine in a fast-growing space.
For those who love storytelling but live on a tight schedule, Do Drama offers culture, creativity, and connection – all in the palm of your hand.
Download Do Drama now and discover the future of Malaysian short-form drama, streaming vertically, just for you.
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